What is MLM

Just What IS MLM?

Some call MLM network marketing. But what most think it IS is really what it is NOT. Be in the know. Get the advantage. DO find out what it REALLY is. THEN decide if it's for you.

Just what is multilevel marketing supposed to be? Well, if you've found your way to this page then perhaps it's prudent that we discuss just exactly what an multilevel marketing (MLM) deal should look like and behave like.

Of course, it might be easier to start out telling you all that multilevel marketing is not. But let's keep it simple...

Multilevel marketing is not supposed to be...

• a pyramid scheme
  
• nothing but scams
  
• just recruiting folks into your deal and then making money off of them
  
• a business opportunity that just causes you to lose money
  
  

Now let's talk about what multilevelmarketing is supposed to be about...

Multi-level marketing is supposed to be...

• enjoyable
  
• about retailing products or services
  
• helping others to have the same success you do
  
• many people helping each other
  
• a program that allows you to earn residual income
  
• easy but involves a lot of work
  
• 'multi-level' marketing
  
  

It is not supposed to be about scamming folks into your program just to make some green off of their efforts while you sit back and watch. That's not how multi-level marketing was designed to function way back about 65 years ago.

You see, M.L.M. stands for 'multi-level marketing'. Multi - which means 'many'. Level which means, in this case 'layers'. Marketing which means 'selling'... something.

In other words, multilevelmarketing can be viewed as something that involves 'many layers of selling' occurring.

Now if you find a program that doesn't involve all of these aspects then that is not a true multilevel-marketing program.

If it's only two layers deep its not 'multi', is it?

If it doesn't promote the retailing of products or services and just instead promotes getting yourself your few good 'business builders' then it's not really about 'marketing' (selling) is it?

You see, a genuine deal or program is just that. M.L.M. 'Multi-level-marketing'.

Period.

No matter what you call it - M.L.M., multilevel marketing, network marketing, relationship marketing, or whatever - the foundation of it has to be, and this is key, about many layers of people retailing or promoting a product or service.